“Birla Samrat Chetak Cement" participates in "Singhast Kumbh-ujjain" under CSR initiative
* Birla Corporation Limited is India's one of oldest Cement manufactuing company
* Birla Corporation Limited is known for social and welfare work since it's inception.
Indore, May, 2016: India's leading Cement brand "Birla Samrat Chetak Cement" participated at ongoing "Singhast Maha Kumbh Mela" in the holy Mahakal city- Ujjain" under it's CSR Initiatives.
Safe drinking water has been provided to pilgrims through water huts placed at mela premises. With temperatures soaring high in this peek summer month during the Singhast Maha Kumbh , Birla Samrat Chetak Cement placed big umbrellas on banks of holy river "Shipra" to provide shades and shelter to the pilgrims. Caps were also distributed among the pilgrims for protection from direct sunlight and heat
Although small but such measures gave the pilgrims some respite from the heat.
Mr. Ajay Dadhich, Western M.P sales head said " "Birla Samrat Chetak Cement" is known Cement brand all over India, and dedicated for customers. The activities during Singhast Maha Kumbh aimed at providing pilgrims some respite from heat and we managed to drive these activities successfully under our CSR initiative.
Birla Corporation Ltd, the one of the oldest cement manufacturers in India, is always dedicated its resources in social cause. Be it regular CSR activities or any other opportunity to help society and its people, the organization has always come forward to extend its support towards the betterment of the society.
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