The Sales Funnel
So, what is a sales funnel and why it is so important? It is step-by-step process of capturing the attention of potential customers and turning them into buyers.
The Sales Funnel consist two critical components: Front End (the top of the funnel) and the Back End product. Front end is the most dynamic aspect of the funnel. It is all about generating leads by capturing attention and dragging people into your sales funnel. Back end is the most critical element for long term business growth.
Here are 5 steps to build a great sales funnel
1st Step - Marketing
You have to use marketing strategies such as PPC Ads (Google, Facebook, Twitter, Youtube), Forum posts, Banners, Blogging and solo ads. Capture your traffic utilizing those strategies and direct it to your personal capture page.
2nd Step - Your personal capture page
Your Sales Funnel should be setup the way to capture the prospect's information. Capture page has opt-in form for your prospect to input their personal information. This information is automatically transferred to your email Autoresponder. When someone entered your sales funnel to become a prospect they literally agreed to receive some sort of communication from you. This is permission based marketing when your prospects give you the permission to contact them with farther materials.
3rd Step - Your Email Autoresponder
There are different types of autoresponers. The best is gvo. It is one of the most important marketing tools. Using an autoresponder allows you to build your list of prospects and start building a relationship with them.
4th Step - Follow up and Build a Relationship
Build a relationship by GIVING. Give away your knowledge, your experience, guide them. You can do that by emails or phone calls Keep your prospect interested and updated with new information. Use FaceBook, Twitter, Youtube videos, send them to your blog. Be their friend!
5th Step - Your Primary Business
Once you established good relationship with your prospects you can introduce them to your primary business. As it was said many times before "People join people".
You can do all this easily in one place. And earn money from your funnel as your customers come though.
The Ez money method is a funnel, blog, Email Autoresponder, and income system all in one. With a easy step by step guide
Your funnel will be up in less than and hour ready for your leads.