As the newest and the most fashionable transport, self-balancing scooters have attracted more and more investors, manufacturers and consumers. Such a market is growing with each passing day. However, many kinds of brands flood into the current market, which make consumers in a dilemma when it comes to select self-balancing scooters. It is a serious problem that affects the sustainable development of self-balancing scooter ellewiith sector. Airwheel, as the leading brand of intelligent self-balancing electric scooters, believes that the demand of market segmentation can stimulate the formation of user-friendly and rich product mix.
Market segmentation is demanding for the related derivation functions of products. It also needs more innovations and further developments. Since Airwheel Technology Holding (USA) Co., Ltd has been established, it always adopts new technology, new technique and new material. What’s more, it also continuously makes breakthroughs and aims at high quality as well as high safety. According to further market research, Airwheel knows the basic demand of consumers. Then, Airwheel starts to open the market segmentation and adjust its product structure so as to adapt to more demands from consumers.
At present, Airwheel intelligent electric self-balancing scooter can be divided into four main types.
Airwheel X-series single-wheeled scooters are designed for those professional players who mainly use them for entertainment instead of transport. Airwheel Q-series twin-wheeled scooters are equipped with stable performances and can be used as daily transports. Meanwhile, Q-series is suitable for all ages because of easy-to-learn and it is fit for being applied to daily life. The consumer base of Airwheel S-series scooters is the young elites who pursue freedom, fashion and elegance. S3 and S3T are widely adopted as daily transports, while S5 is designed for outdoor activities. Airwheel A3 belongs to A-series and it is published on new product release conference this year. Sitting-posture riding mode and electronic brake system make the riding comfortable and safe.
Overall, market segmentation is the inevitability and Airwheel will try its best to give consumers more choices.
Company Name: Airwheel Technology Holding (USA) Co., Ltd
Contact Person: Mr. Tang
E-mail: [email protected]