Milind Soman runs with FameBox Network

~ Launches India’s first digital channel dedicated to running and fitness ~

Mumbai, August 2014: India’s premier digital video network, FameBox Network launches India’s first

digital channel on running and fitness - India Running with Milind Soman’ with celebrity runner Milind

Soman on August 5th


This show will see Milind Soman take on a collaborative role as a host and running proponent with a

cross section of running experts, doctors, runners, nutritionists etc. and talk about various facets of

running and fitness. Aspiring runners can subscribe to

for this bi-weekly show with new episodes every Tuesday and Friday. This show will act as a one-stop

destination where it will cover a wide range of topics detailing the how’s, when’s, why’s and what’s of

running that will appeal to all kinds of runners.

Commenting on the launch of the show, Milind Soman says, “Increasingly audiences are moving to

the digital space to get their dose of lifestyle and fitness content. In that sense I think this association

with one of the best digital networks — FameBox Network makes perfect sense and I hope to reach out

to a large number of runners on a regular and intimate basis.”

“Amateur running has witnessed a huge growth in our country in recent times and Milind Soman has

been one of its foremost proponents. We at Famebox Network are proud to associate with the running

movement. This will be the first digital channel on running of its kind in the country. With this, we

aim to reach out to all kinds of runners on a regular basis with cutting edge content and inspirational

stories”, comments Dhruvank Vaidya, Director, FameBox.

In celebrity led sports content FameBox Network works with Harsha Bhogle on a digital channel

called ‘Out of the Box with Harsha Bhogle’. FameBox has recently completed two successful digital

properties Webchef and Beauty and the Blogger in the food and fashion space respectively. FameBox

is available on leading digital video and social platforms such as YouTube, WeChat, Facebook and

FameBox Network develops unique ‘digital-only’ content formats and IPs offering integrated solutions

to brands to reach highly involved digital audiences across all platforms. The Network works with

established and emerging talent to build engaged communities across food, fashion, comedy, music and