“Swachh Bharat Abhiyaan” the campaign that was kick-started by our Prime Minister Narendra Modi, plans to make India clean and open defecation free (ODF) nation by the year 2019. He led the campaign from the forefront wielding a broom to set by example the importance of the citizen’s contribution towards cleanliness of our surroundings.
Extending their support to make India an unsoiled nation, one of the leading real estate player Sobha Ltd (formerly Sobha Developers Ltd) with the helping hand of sitting MLA, Medha Kulkarni, held a cleanliness drive in the proximity of Kothrud, Chandni Chowk area which was chock full with dump and wild shrubs. The initiative witnessed around 100 employees from Sobha Ltd. contributing to this noble campaign.
â€˜Sobha Cleanliness Drive’ commenced on Saturday 9.00am in the presence of honorable MLA Medha Kulkarni. All volunteers were assembled and organized at the site at around 8.30am. They divided themselves into smaller groups and soon kick started the drive with great zeal and passion. The area that was cleaned was spread in the vicinity of Chandni Chowk. Sobha Ltd. showed utmost determination in picking up garbage and clearing litter, cutting the wild shrubs & bushes in that area. The objective of this drive was to sensitize people about cleanliness and bring about a positive change in their mindset. With an aim to maintain our precious environmental balance Sobha Ltd. will try to maintain the cleaned area with a beautiful landscaping in the future. Encouraged volunteers of Sobha offered their bit with great dedication & enthusiasm which made this campaign a great success! Honorable dignitary, Vedacharya Ghaisas Guruji of Ved Bhavan in Kothrud were present to extend their support and encourage Sobha employees.
Mr. Surajit Chanda, Regional Head of Sobha Ltd expressed, “As said by our Prime Minister, cleanliness is not only the responsibility of the 'Safaai Kaamgar', instead, each individual of our nation should equally contribute to keep their surroundings clean & green. Soon there will be a time when one would not require such campaigns as everyone will guard their surroundings individually, and I am certainly looking forward to that day. We as part of SOBHA Ltd. are greatly honoured to be a part of this noble cause and help clean our city.
“It is said that cleanliness is indeed next to godliness. We as a nation have usually only complained about the unhygienic conditions in many parts of our city, it is time for all of us to stop complaining and do something about it. I would like to congratulate SOBHA Ltd., and its employees for taking up this noble cause. It was a great privilege to join them in this cleanliness drive. Seeing the employees of Sobha Ltd. picking up brooms and cleaning the area in response to Modi’s call for Swachh Bharat is surely a step forward to green and clean Pune”, said MLA Medha Kulkarni.