Matrix Marketing Group Defines Program to Eliminate Publicity Risks, Guarantee Results for Small to Mid-sized Businesses

DENVER, CO and BURLINGTON, VT — August 12, 2014 — Matrix Marketing Group, LLC, a digital marketing and training firm, announced today the full roll-out of its new Pay-for-Performance Public Relations (PR) program designed for small to mid-sized businesses to reduce public relations risk from retainer-based public relations agencies.

When CenterStone Technologies, a Denver based software firm, wanted to launch their new sales order management application, they knew exactly what they wanted from a public relations agency - national trade media exposure. However, Public Relations (PR) agencies only quoted monthly retainer fees of up to $10,000 for a broad package of services -- and none would guarantee results. That is when Peter O’Neil, executive vice president of sales and marketing found Matrix Marketing Group.

“Matrix Marketing Group’s Pay-for-Performance program is a great tool for us. Their unbundled services offer us more flexibility and provide us the highly qualified expertise we are looking for, said O’Neil. Plus, we are a results-oriented company and with this program we only pay when Matrix Marketing Group delivers results.”

Matrix Marketing Group’s Pay-for-Performance Public Relations Program includes the following customer-centric value:

Pay for placements only
No over billing due to activity based pricing models
Budget are in control by pre-determined media list
Unbundled services, get the PR you need

Learn more here:

“This program was the development from our clients working with traditional agencies,” said George Schildge, Founder and Senior Partner at Matrix Marketing Group, LLC “Here’s how it works. Clients pre-approve tiered fees based on the influence of targeted publications and the length of coverage they may produce. We then pitch the publications with story ideas, Q&As, case studies and press releases in the normal manner. But our fees are only triggered if and when coverage is published as a result of these efforts. It’s that simple.”

About Matrix Marketing Group, LLC

Matrix Marketing Group is a full-service marketing and public relations firm that helps business-to-business small to midsized companies with affordable marketing, branding and growth strategies. The company can be reached at 866-456-7277, [email protected] or

George Schildge
Matrix Marketing Group, LLC
[email protected]