The new Green Community for the pioneers of change
The air is the most important element for life, and yet it is even more contaminated and polluted. U-earth, a European based biotech company with dedication to air purification, started to imagine a world where it would be possible to breathe guaranteed pure air as in the mountains. In order to achieve so, U-earth created Pure Air Zone, a public space where air purification technology called AIRcel — the first biotech air purifier in the world — and monitoring is present in order to improve air quality. These zones will be identifiable by the respective logo on the front doors and windows, as if it were the Wi-Fi symbol.
Pure Air Zone in the schools, where students can learn and mature better. Pure Air Zone in hospitals, where people can heal safely against any type of contamination. Pure Air Zone in workplaces, offices or public spaces (such as restaurants and shops), to create healthy and comfortable environments which would improve productivity while preserving the well- being of the individuals and damages caused by premature ageing.
Pure Air Zone would create a community composed of individuals who identify in the technology an instrument to help the nature in the most green and sustainable way as possible. The ultimate aim is to create a Green Community which will constitute with the certification of Pure Air Zone professional ambiances purified with AIRcel, A Green Community for the pioneers of change: active citizens, aware in their choices, with clear visions of the future. A future where the air becomes pure again.
U-earth developed a completely natural biotechnology that reproduces in miniaturized form what the planet utilizes to clean itself from polluting agents. Contaminants are attracted through electro-molecular charge and are destructed by microorganisms which feed themselves of pollution without producing harmful waste.This brilliant eco-friendly technology will be of extreme benefit to the community.
In addition, in order to guarantee the efficiency of the Pure Air Zone, every five minutes U- monitor — an innovative system for the monitoring of air quality — detects and reveals a number of parameters of air quality to provide a basis of further analysis both from the users and U-earth’s specialists. Detailed and precise data allows to make more informed decisions about what should be done in order to improve efficiency. With Microsoft AZURE, a cloud computing service which permits the collection and analysis of data from U-monitor making it usable to all users. The data platform, instead, is called U-manager and it was developed by Microsys, a Gold Partner of Microsoft. The project presented by Gabriella Motta, technical director of U-earth and Microsys, inspired the American company to the point of placing a U-monitor in the Italian headquarters at Peschiera Borromeo in order to have a constant monitoring of the air quality in their data center.
Thanks to the Green Community created with the assistance of instruments for the data monitoring of the air, the possibilities of green marketing for clients have an exponential potential growth. A careful proposal from the business that produces real benefits for everyone.Health problems like allergies,respiratory illnesses,the viral crossed contamination and the exposure to the pollution of the atmosphere are drastically reduced both for collaborators and clients. The objective is to make clean air an inalienable standard that embraces health and productivity.
Currently, Pure Air Zone is a project aimed for businesses, but U-earth would like to push it also to citizens through the subscription to the Green Community. On the website http://www.pure-air-zone.com it can be found the campaign “Become a member” where people can subscribe to the community to show their interest in the creation of Pure Air Zones in public locations, motivating businesses to participate and indicating those companies which could benefit from the use of Pure Air Zone.
Furthermore, U-earth is working to realize an urban installation to create the first Pure Air Zone in a city. A public space opened to everyone, revolutionized by a totally biological system, potent and innovative, where the “invisible” technology of Microsoft AZURE together with U-monitor will radically improve the life of a number of people and show how public spaces should be.
U-earth is the first biotech company in the world to deal with air purification in a professional environment, market leader in biological air purification through patents and exclusive proprietary technologies, derived from 30 years of scientific research in the USA and in Europe.
Unlike competitors which offer:
- Complex industrial systems, not sustainable and efficient only for specific target contaminants,
- Or marketing consumer products, based on the re-proposal of technologies on the market since 20-30 years, inexpensive because inefficient, and therefore can not be used in professional environments,
U-earth has created AIRcel, a powerful and innovative plug-and-play system for improving air quality at 360 degrees for all the contaminants at the same time, with no type or size limits.
U-earth system for air purification:
1) detects pollution through a unique monitoring device called U-monitor,
2) attract air pollution by electrical molecular charge into the latest generation air cleaners called AIRcel, where water and air constantly flow.
3) the captured contaminants are destroyed by U-Ox, a proprietary formula consisting of a consortium of microorganisms and enzymes which are added periodically in AIRcel bio-reactors, and eat pollution not producing any harmful waste.
Within AIRcel bio-reactors, U-earth system has miniaturized and enhanced the process that the Earth puts in place to cleanse itself through the action of bacteria naturally present in the environment. U-Ox microorganisms used by U-earth are guaranteed harmless, non-toxic, non-pathogenic and non-genetically modified, extracted from clean sources of totally natural origin.
Spaces treated with U-earth air purification systems are marked with the “Pure Air Zone” brand name and adopted by the leaders of all sectors for their offices, factories, shops for the benefit of their employees and customers.
Pure Air Zone is the latest frontier of green marketing, through the creation of a community formed by companies using the system, united by the goal of actively contributing to making the world a better place.
Certified Pure Air Zone Companies increase customers and sales by ensuring in their environments the highest quality of the most important asset for human life, pure air.
Filippo Pietrantonio Press Office
U-earth Swiss SAGL Via Cattaneo
21 Lugano, Switzerland